Online shops ebuwie.pl, and asnwear.com in Poland have diversified their sales by creating outlets operating outside the online sphere (omnichannel). Due to the offline presence, customer confidence for these stores amounted to 10.3 percent for answear.com and over eight percent for eobuwie.pl. In 2019, e-stores operating only online, such as Zalando or Allegro, achieved much worse results compared to the previous year.
Year-on-year change in confidence in e-commerce stores in Poland in 2019
Characteristic
YoY change
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OC&C. (February 4, 2020). Year-on-year change in confidence in e-commerce stores in Poland in 2019 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/
OC&C. "Year-on-year change in confidence in e-commerce stores in Poland in 2019." Chart. February 4, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/
OC&C. (2020). Year-on-year change in confidence in e-commerce stores in Poland in 2019. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/
OC&C. "Year-on-year Change in Confidence in E-commerce Stores in Poland in 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/
OC&C, Year-on-year change in confidence in e-commerce stores in Poland in 2019 Statista, https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/ (last visited July 22, 2024)
Year-on-year change in confidence in e-commerce stores in Poland in 2019 [Graph], OC&C, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1094064/poland-annual-change-in-confidence-in-e-commerce-stores/