Super Bowl streaming viewing time distribution in the U.S. 2022, by device

Published by

Mar 8, 2023

A survey on the Super Bowl 2022 found that the majority of U.S. video streaming viewers watched the last game of the NFL season via connected TV devices, at 38.4 percent.. The second most popular streaming device to watch the sporting event was the smart TV, followed by the mobile phone.

Distribution of Super Bowl streaming viewing time in the United States as of February 2022, by device

Characteristic	Share of viewing time
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Release date

February 2022

More information

Region

United States

Survey time period

February 13, 2022

Supplementary notes

The source adds the following information: "Data for Conviva’s 2022 Super Bowl report was primarily collected from Conviva’s proprietary Stream Sensor technology currently embedded in nearly four billion streaming video applications, measuring in excess of 500 million unique viewers watching 200 billion streams per year with nearly three trillion real-time transactions per day across more than 180 countries. The report includes collected on February 13, 2022, the date of the Super Bowl for publishers and vMVPDs within Conviva’s publisher base that streamed the Super Bowl."

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