International arrivals in tourist accommodations in Rome 2018, by area of origin

In 2018, most travelers arriving in tourist accommodations in Rome came from Europe. Specifically, tourist facilities in the Italian capital registered about 4.53 million arrivals by visitors from European countries. Moreover, approximately two million visitors from North America arrived in the accommodations in the city. They registered the second highest number of international overnight stays as of 2018.

International tourism in Rome’s hotel facilities: U.S. tourists galore

Visitors from North America – and particularly tourists from the U.S. – played an important role especially for the hotel sector in Rome. In fact, breaking down the number of international arrivals and overnight stays by country of origin, data reveal that U.S. visitors registered the highest figures as of 2021.

Hotel facilities and Airbnb listings in Rome

In 2019, the city of Rome counted approximately 1.6 thousand hotel facilities. Data show that most of them were rated as three-star hotels, although four-star hotels were also rather popular. By contrast, there were more than 29 thousand Airbnb listings in Rome as of November 2019. That was more than all the Airbnb listings registered in Milan and Florence combined.