In 2019, the overall spending of a couple on Valentine's Day was expected to reach 3.3 thousand Russian rubles, or roughly 52 U.S. dollars on average across Russia. In the capital, the average bill was estimated at 7.7 thousand, or around 120 U.S. dollars. According to the source, couples buying jewelry presents could spent a significantly higher amount on this occasion.
Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location
(in Russian rubles)
Characteristic
Russia on average
Moscow
Overall
3,300
7,700
Jewelry*
2,300
6,900
Cafes and restaurants, with one glass of wine/champagne for each partner
950
2,200
Beauty salon visit
980
2,200
Flowers
790
1,500
Costume jewelry for women
240
520
Shaving foam, gel, deodorant for men
125
330
Chocolate and candy
190
260
Created with Highcharts 7.2.2Average bill in Russian rubles7,7007,7006,9006,9002,2002,2002,2002,2001,5001,5005205203303302602603,3003,3002,3002,300950950980980790790240240125125190190Russia on averageMoscowOverallJewelry*Cafes and restaurants, with one glass of wine/champagne for eachpartnerBeauty salon visitFlowersCostume jewelry for womenShaving foam, gel, deodorant for menChocolate and candy
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* The source specified that the average bill of a couple would increase if partners decide to make each other more expensive presents, such as jewelry.
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RIA Novosti. (February 14, 2019). Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location (in Russian rubles) [Graph]. In Statista. Retrieved February 22, 2025, from https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/
RIA Novosti. "Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location (in Russian rubles)." Chart. February 14, 2019. Statista. Accessed February 22, 2025. https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/
RIA Novosti. (2019). Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location (in Russian rubles). Statista. Statista Inc.. Accessed: February 22, 2025. https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/
RIA Novosti. "Expected Average Bill of a Couple on Valentine's Day in Russia in 2019, by Category and Location (in Russian Rubles)." Statista, Statista Inc., 14 Feb 2019, https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/
RIA Novosti, Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location (in Russian rubles) Statista, https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/ (last visited February 22, 2025)
Expected average bill of a couple on Valentine's Day in Russia in 2019, by category and location (in Russian rubles) [Graph], RIA Novosti, February 14, 2019. [Online]. Available: https://www.statista.com/statistics/1092531/st-valentines-day-average-bill-russia-by-category/
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