Views on streaming more than traditional television India 2020

Published by
Manya Rathore,
Aug 24, 2023
According to a survey conducted by Ipsos on predictions for global issues, 72 percent of Indians believed it likely that they would watch more TV from streaming services than from traditional TV channels in 2020. On the contrary, 23 percent of respondents preferred to watch traditional TV channels in the coming year.

Opinion on watching more TV from streaming services than from traditional TV channels in India in 2020

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Release date

2020

Region

India

Survey time period

November 26 to December 6, 2019

Number of respondents

500 respondents

Age group

16-64 years

Special properties

survey sample was more urban and educated, and with higher income than the national average.

Method of interview

Online survey

Supplementary notes

The question asked was as follows: "For each of the following, please tell me how likely or unlikely you think they are to happen...
I will watch more TV from streaming services than from over-the air/cable/satellite TV channels."

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