Reasons for trying functional beverages Philippines 2019

Published by
Christy Balita,
Jun 14, 2022
According to the survey conducted by Rakuten Insight, the majority of the respondents in the Philippines tried functional beverages because of their health benefits. Less than one percent of the surveyed respondents tried functional beverages because a celebrity or influencer endorsed it.

Reasons for trying functional beverages in the Philippines as of November 2019

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Release date

February 2020

Region

Philippines

Survey time period

November 1 to 30, 2019

Number of respondents

3,874 respondents

Age group

16 years and older

Special properties

2,638 female and 1,236 male respondents

Method of interview

Online survey

Supplementary notes

Original question: why did you decide to try the beverage(s)?

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