Share of consumers influenced by food labels in the U.S. 2018-2019

Share of consumers influenced by food labels in the U.S. between 2018 and 2019

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Release date

January 2020

Region

United States

Survey time period

March 22 to April 9, 2019

Number of respondents

1,012 respondents

Age group

18-80 years

Special properties

Dynata's consumer panel

Supplementary notes

The questions were phrased by the source as follows: "Which of the following, if any, do you do on a regular basis (that is, most times when you shop for foods and beverages)? Select all that apply. Buy foods and beverages because they are advertised on the label as…(Split Sample A, n=519);
which of the following, if any, do you do on a regular basis (that is, most times when you eat away from home)? Select all that apply. Eat at restaurants because they advertised their foods and beverages as…(Split Sample B, n=493)"

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