Important factors when buying clothes and footwear online in Poland 2020-2023

Published by
Adriana Sas,
Jul 9, 2024

For customers buying clothes or shoes online in Poland in 2023, the most important factors were prices and free-of-charge delivery. Respondents also paid attention to a wide variety of products and attractive promotions. For online customers, the product description was also essential - the more detailed the description, the better.

What is most important for you when buying clothes or footwear online?

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Release date

January 2024

Region

Poland

Survey time period

2020 to 2023

Number of respondents

1,375 respondents

Method of interview

Online survey

Supplementary notes

Date of access is date of release

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Statistics on " Omnichannel retail in Poland "

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Overview

8

Purchasing decisions

6

Omnichannel in apparel retail

6

Omnichannel in cosmetics retail

6

Omnichannel in household appliance retail

5

Omnichannel in home, garden, and DIY retail

6

Omnichannel in multimedia retail

6

Further related statistics

18

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Topics

Omnichannel retail in PolandE-commerce in PolandE-commerce in HungaryE-commerce in RomaniaRetail market in Poland
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