Ranking of FMCG brands in Russia 2023, by market share

Published by A. Melkadze, Oct 2, 2024

Winston of Japan Tobacco International was the leading FMCG brand in Russia in the first eight months of 2023, with a 2.2-percent market share. The presence of tobacco brands in the top 10 FMCG brands ranking across the country was significant. Dobry and Lay’s were some of the food brands in the ranking with respective 1.2- and 1.1-percent market shares.

Leading brands of fast-moving consumer goods (FMCG) in Russia 2023, by market share

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Release date

November 2023

Region

Russia

Survey time period

January to August 2023

Supplementary notes

The rating of the Top 50 FMCG brands is based on sales data of 160 product categories audited by Nielsen (includes both retail and traditional trade).

Refers to the share of monetary sales in the FMCG market.

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