D. Tighe
Research expert covering consumer behavior, sporting goods retail, and the global toy industry.
Get in touch with us nowGlobal consumers making purchases during key promotion events 2022
A 2022 survey revealed that more than nine of ten global consumers shopped during winter and summer sales. In addition, 83 percent said they made purchases during special days such as Valentine's Day or Mother's Day, while 76 percent took advantage of Black Friday deals and 58 percent of Cyber Monday discounts.
