Quality and price were the most important factors supporting the choice of hair products for consumers in Poland in 2017. When choosing a cosmetic product, respondents least often were guided by the appearance of the packaging and the country of origin.
Top factors that influence customers to buy hair products in Poland in 2017
Characteristic
Share of respondents
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WirtualneKosmetyki.pl. (August 21, 2017). Top factors that influence customers to buy hair products in Poland in 2017 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/
WirtualneKosmetyki.pl. "Top factors that influence customers to buy hair products in Poland in 2017." Chart. August 21, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/
WirtualneKosmetyki.pl. (2017). Top factors that influence customers to buy hair products in Poland in 2017. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/
WirtualneKosmetyki.pl. "Top Factors That Influence Customers to Buy Hair Products in Poland in 2017." Statista, Statista Inc., 21 Aug 2017, https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/
WirtualneKosmetyki.pl, Top factors that influence customers to buy hair products in Poland in 2017 Statista, https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/ (last visited July 22, 2024)
Top factors that influence customers to buy hair products in Poland in 2017 [Graph], WirtualneKosmetyki.pl, August 21, 2017. [Online]. Available: https://www.statista.com/statistics/1088768/poland-factors-influencing-hair-cosmetics-purchase/