This statistic depicts the leading five video on demand platforms in Italy as of January 2020. According to the results of a poll, Amazon Prime Video was the most popular platform, although with regional differences. 43 percent of respondents living in the North-West of the country subscribed to the video on demand service offered by Amazon in the previous 12 months, while only 36 percent of the users living in the Islands did the same. Netflix was the second most favorite platform, while Sky Online was used more in the North-West of Italy, with 12 percent of respondents.
Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area
The question was phrased by the source as follows: "A quali fra le seguenti piattaforme di video on demand hai sottoscritto un abbonamento negli ultimi 12 mesi? Seleziona tutte le risposte che ritieni opportune."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov Italy. (January 15, 2020). Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/
YouGov Italy. "Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area ." Chart. January 15, 2020. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/
YouGov Italy. (2020). Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area . Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/
YouGov Italy. "Leading Five Video on Demand (Vod) Platforms in Italy in 2020, by Geographical Area ." Statista, Statista Inc., 15 Jan 2020, https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/
YouGov Italy, Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area Statista, https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/ (last visited January 08, 2025)
Leading five video on demand (VoD) platforms in Italy in 2020, by geographical area [Graph], YouGov Italy, January 15, 2020. [Online]. Available: https://www.statista.com/statistics/1088511/leading-vod-platforms-by-geographical-area-italy/
