Distribution of visits to electronics e-commerce websites in Italy 2019, by device
As of July 2019, a research was conducted on the ten most popular consumer electronics e-commerce websites in Italy, broken down by device utilized for accessing them. It emerged that Italian consumers preferred using their smartphones and tablets for visiting the websites in this category. Indeed, almost 95 percent of the visits to samsung.com were accessed via mobile devices. By contrast, mi.com was the website with the highest number of visits taking place via desktop devices (29.52 percent).