Most men and women in Germany are generally interested in information about relationships and being a couple. According to a survey conducted in Germany in 2022, this was true for around 59 percent of men and almost 65 percent of women. Some also research these topics online. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
Interest in information about relationship questions and being a couple among the German population in 2023, by gender
Information about the population: Base: German-speaking population aged 14 and older in private households in the place of main residence in the Federal Republic of Germany
Information on total sample: 2023: 23,524 respondents, representing 70.60 million people
Information on target group "Women" 2023: representing 35.54 million people
Information on target group "Men" 2023: representing 34.54 million people
Further information on methodolgy can be found here.
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IfD Allensbach. (June 18, 2023). Interest in information about relationship questions and being a couple among the German population in 2023, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/
IfD Allensbach. "Interest in information about relationship questions and being a couple among the German population in 2023, by gender." Chart. June 18, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/
IfD Allensbach. (2023). Interest in information about relationship questions and being a couple among the German population in 2023, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/
IfD Allensbach. "Interest in Information about Relationship Questions and Being a Couple among The German Population in 2023, by Gender." Statista, Statista Inc., 18 Jun 2023, https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/
IfD Allensbach, Interest in information about relationship questions and being a couple among the German population in 2023, by gender Statista, https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/ (last visited December 21, 2024)
Interest in information about relationship questions and being a couple among the German population in 2023, by gender [Graph], IfD Allensbach, June 18, 2023. [Online]. Available: https://www.statista.com/statistics/1087776/relationship-questions-information-interest-by-gender-germany/
