In 2018, 11 percent of the consumers preferred to buy products online in Italy. A significant increase compared to 2016, when only 8 percent did so. On the contrary, consumers purchased less in the city center, 41 percent 2018 in comparison to 50 percent in 2016.
Share of consumption in Italy in 2016 and 2018, by purchase location
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Coop Italia. (January 3, 2020). Share of consumption in Italy in 2016 and 2018, by purchase location [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/
Coop Italia. "Share of consumption in Italy in 2016 and 2018, by purchase location." Chart. January 3, 2020. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/
Coop Italia. (2020). Share of consumption in Italy in 2016 and 2018, by purchase location. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/
Coop Italia. "Share of Consumption in Italy in 2016 and 2018, by Purchase Location." Statista, Statista Inc., 3 Jan 2020, https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/
Coop Italia, Share of consumption in Italy in 2016 and 2018, by purchase location Statista, https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/ (last visited January 02, 2025)
Share of consumption in Italy in 2016 and 2018, by purchase location [Graph], Coop Italia, January 3, 2020. [Online]. Available: https://www.statista.com/statistics/1087548/consumption-by-purchase-location-in-italy/