As of 2018 nearly half of the Danish enterprises, excluding financial enterprises, paid for internet advertising, and 36 percent paid for internet advertising based on users' activities, data and geolocation.
Share of enterprises paying for internet advertising in selected Nordic countries in 2018
Characteristic
Paid for internet advertising
Paid for internet advertising based on users' data
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Share of enterprises paying for internet advertising in selected Nordic countries in 2018
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Slots- og Kulturstyrelsen. (June 18, 2019). Share of enterprises paying for internet advertising in selected Nordic countries in 2018 [Graph]. In Statista. Retrieved February 25, 2025, from https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/
Slots- og Kulturstyrelsen. "Share of enterprises paying for internet advertising in selected Nordic countries in 2018." Chart. June 18, 2019. Statista. Accessed February 25, 2025. https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/
Slots- og Kulturstyrelsen. (2019). Share of enterprises paying for internet advertising in selected Nordic countries in 2018. Statista. Statista Inc.. Accessed: February 25, 2025. https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/
Slots- og Kulturstyrelsen. "Share of Enterprises Paying for Internet Advertising in Selected Nordic Countries in 2018." Statista, Statista Inc., 18 Jun 2019, https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/
Slots- og Kulturstyrelsen, Share of enterprises paying for internet advertising in selected Nordic countries in 2018 Statista, https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/ (last visited February 25, 2025)
Share of enterprises paying for internet advertising in selected Nordic countries in 2018 [Graph], Slots- og Kulturstyrelsen, June 18, 2019. [Online]. Available: https://www.statista.com/statistics/1086480/share-of-enterprises-paying-for-internet-advertising-in-the-nordics/
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