In 2021, podcast publishers and/or host accounted for six million out of the total of 48 million euros invested in digital audio ads in France. Streaming platforms were the largest player in this sector, responsible for 23 million or 47 percent of the total.
Digital audio advertising spending in France in 2021, by type of actor
(in million euros)
Characteristic
Spending in million euros
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Le Blog du Modérateur. (February 3, 2022). Digital audio advertising spending in France in 2021, by type of actor (in million euros) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/
Le Blog du Modérateur. "Digital audio advertising spending in France in 2021, by type of actor (in million euros)." Chart. February 3, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/
Le Blog du Modérateur. (2022). Digital audio advertising spending in France in 2021, by type of actor (in million euros). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/
Le Blog du Modérateur. "Digital Audio Advertising Spending in France in 2021, by Type of Actor (in Million Euros)." Statista, Statista Inc., 3 Feb 2022, https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/
Le Blog du Modérateur, Digital audio advertising spending in France in 2021, by type of actor (in million euros) Statista, https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/ (last visited July 22, 2024)
Digital audio advertising spending in France in 2021, by type of actor (in million euros) [Graph], Le Blog du Modérateur, February 3, 2022. [Online]. Available: https://www.statista.com/statistics/1086130/digital-aduio-ad-spend-type-france/