Music streaming penetration rate in Brazil 2017-2023

Published by
A. Guttmann,
May 30, 2024
During a survey fielded in Brazil from June to October 2022, around 75 percent of responding internet users said they listened to music online. In 2017, the figure stood at 63 percent. As of early-2022, about one-third of smartphone owners in Brazil subscribed to paid music streaming apps.

Penetration rate of music streaming among internet users in Brazil from 2017 to 2023

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Release date

May 2024

Region

Brazil

Survey time period

2017 to 2023

Age group

10 years and older

Special properties

users who accessed internet at least once in the past 3 months

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

* Data for 2022 collected between October 2021 and October 2022 during two survey periods (October 2021 to March 2022 and June to October 2022) both surveys turned up the same results.
Figures preceding 2022 were retrieved from earlier releases.
No data available for strictly 2021.

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