Moscow-based and one of the largest Russian online apparel retailers, Lamoda, operative since 2011, accounted for an online sales value of 119.3 billion Russian rubles in 2023. The enterprise also ranked in the first place nationwide based on number of orders in that year.
Top 100 online stores in Russia
Wildberries has been the Russian e-commerce market leader by sales value year-over-year. The online retailer reported nearly doubled sales in 2023, at over 2143.7 billion Russian rubles. Ozon, which provides services for goods selection and purchasing, was the fastest-growing online marketplace among the top-100 in 2023.
Russian e-commerce market
The Russian e-commerce market is expanding year-over-year. In 2022, the market value was measured at 5.8 trillion Russian rubles, marking an about 40-percent growth relative to the previous year, while the e-commerce penetration rate exceeded 52 percent in 2021.
Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value
(in billion Russian rubles)
The source methodology specified that the estimates may differ from those published by the companies because the ranking does not include sales to countries other than Russia, as well as sales conducted through partner websites and applications.
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Data Insight (RU). (March 13, 2024). Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value (in billion Russian rubles) [Graph]. In Statista. Retrieved November 12, 2024, from https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/
Data Insight (RU). "Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value (in billion Russian rubles)." Chart. March 13, 2024. Statista. Accessed November 12, 2024. https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/
Data Insight (RU). (2024). Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value (in billion Russian rubles). Statista. Statista Inc.. Accessed: November 12, 2024. https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/
Data Insight (RU). "Leading Apparel, Footwear, and Accessories Online Stores in Russia in 2023, by Sales Value (in Billion Russian Rubles)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/
Data Insight (RU), Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value (in billion Russian rubles) Statista, https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/ (last visited November 12, 2024)
Leading apparel, footwear, and accessories online stores in Russia in 2023, by sales value (in billion Russian rubles) [Graph], Data Insight (RU), March 13, 2024. [Online]. Available: https://www.statista.com/statistics/649954/online-store-clothing-shoes-accessories-russia/
