According to a shopping survey carried out in the United States in September 2020, Gen X consumers were the top spenders when intoxicated. More specifically, in the past 12 months, shoppers of the X generation spent an average of 520 U.S. dollars while under the influence. Drunk millennials stood in second place in 2020, spending an average of 475 U.S. dollars.
Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation
(in U.S. dollars)
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Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation
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The source adds the following information: "Average calculations are based on only the participants who reported spending in a category and excludes zeros."
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finder.com. (March 8, 2021). Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation (in U.S. dollars) [Graph]. In Statista. Retrieved April 26, 2025, from https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/
finder.com. "Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation (in U.S. dollars)." Chart. March 8, 2021. Statista. Accessed April 26, 2025. https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/
finder.com. (2021). Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation (in U.S. dollars). Statista. Statista Inc.. Accessed: April 26, 2025. https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/
finder.com. "Average Amount Spent on Drunk Shopping per Person in The past 12 Months in The United States in 2020, by Generation (in U.S. Dollars)." Statista, Statista Inc., 8 Mar 2021, https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/
finder.com, Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation (in U.S. dollars) Statista, https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/ (last visited April 26, 2025)
Average amount spent on drunk shopping per person in the past 12 months in the United States in 2020, by generation (in U.S. dollars) [Graph], finder.com, March 8, 2021. [Online]. Available: https://www.statista.com/statistics/1083406/average-spend-on-drunk-purchases-by-generation-us/
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