According to a shopping survey carried out in the United States in September 2020, about a third of millennial consumers stated that they had made at least one purchase while under the influence of alcohol in the past 12 months. In other words, drunk shopping was most prevalent among U.S. millennials, followed by Generation Z and Generation X consumers.
Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
finder.com. (March 8, 2021). Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/
finder.com. "Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation." Chart. March 8, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/
finder.com. (2021). Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/
finder.com. "Share of Consumers Who Have Made a Drunk Purchase in The past 12 Months in The United States in 2020, by Generation." Statista, Statista Inc., 8 Mar 2021, https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/
finder.com, Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation Statista, https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/ (last visited November 21, 2024)
Share of consumers who have made a drunk purchase in the past 12 months in the United States in 2020, by generation [Graph], finder.com, March 8, 2021. [Online]. Available: https://www.statista.com/statistics/1083369/drunk-purchases-by-generation-us/
