Technologies used in online shopping for clothes, shoes or accessories in Poland 2019

Published by
Adriana Sas,
Feb 28, 2024
The representatives of generation X in Poland were not as willing as the youngest consumers (generation Z) to use new technologies when buying shoes or clothes, footwear, or accessories in 2019. However, on average, almost every second person, regardless of age group, would like to use the possibility to see the item in a 360-degree view, or an internet fitting room.

Preferable modern technologies to be used when shopping clothes, footwear or accessories online in Poland in 2019, by generation

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Release date

November 2019

Region

Poland

Survey time period

October 2019

Number of respondents

1,174 respondents

Method of interview

Computer-assisted web interviews (CAWI)

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