In 2021, almost 50 percent of executive teams in the Americas revealed that customer experience (CX) is one of the most important strategic performance measurements of an organization. During the survey, 53.7 percent of organizations stated that improving CX capability leads to an increased customer loyalty and value.
Top strategic performance measurements according to executive teams worldwide in 2021, by region
Characteristic
Customer experience
Business agility
Digital transformation results
Brand strenght
Customer journey management
Customer advocacy or loyalty
Employee experience
Commercial results
Cost control
Market share
Other
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To retrieve the data, select the 1.b question, apply Region as a filter and press View each region as a separate chart.
This question was phrased by the source as follows: "What are your organizations' top three indicators of strategic performances?"
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NTT. (September 22, 2021). Top strategic performance measurements according to executive teams worldwide in 2021, by region [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/
NTT. "Top strategic performance measurements according to executive teams worldwide in 2021, by region." Chart. September 22, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/
NTT. (2021). Top strategic performance measurements according to executive teams worldwide in 2021, by region. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/
NTT. "Top Strategic Performance Measurements According to Executive Teams Worldwide in 2021, by Region." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/
NTT, Top strategic performance measurements according to executive teams worldwide in 2021, by region Statista, https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/ (last visited July 22, 2024)
Top strategic performance measurements according to executive teams worldwide in 2021, by region [Graph], NTT, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1082235/strategic-performance-measurement-executive-team-worldwide-region/