Falabella - a chain of department stores - was the largest digital advertiser among retail stores in Colombia during Christmas 2018, accounting for 69.53 percent of the industry's digital ad spend. Payless ShoeSource ranked second with 7.29 percent of the digital ad spend.
Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share
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* The source describes the survey period as "the Christmas month" (org.: el mes de Navidad).
The source does not provide information regarding the type of survey or the age group of the respondents.
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Admetricks. (December 24, 2018). Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/
Admetricks. "Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share." Chart. December 24, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/
Admetricks. (2018). Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/
Admetricks. "Largest Advertisers among Retail Stores in Colombia during Christmas 2018, by Digital Ad Spend Share." Statista, Statista Inc., 24 Dec 2018, https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/
Admetricks, Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share Statista, https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/ (last visited August 25, 2024)
Largest advertisers among retail stores in Colombia during Christmas 2018, by digital ad spend share [Graph], Admetricks, December 24, 2018. [Online]. Available: https://www.statista.com/statistics/1080934/colombia-christmas-digital-advertising/