Expected future changes in the luxury goods market among Chinese consumers 2019

Published by
Yihan Ma,
Dec 20, 2024
The results of a survey conducted in China in March 2019 showed that around 60 percent of respondents wished the luxury goods in mainland China would become more competitively priced within the next five years. Around 40 percent of respondents expected better after-sales service in the future.

Future expectations for the overall luxury goods brands situation in mainland China as of March 2019

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Release date

June 2019

Region

China

Survey time period

March 2019

Number of respondents

718 respondents

Special properties

among senior personnel; three answers allowed

Method of interview

Questionnaire

Supplementary notes

Survey question:
Considering the current overall situation of the luxury goods brands in mainland China, what changes would you like to see within the next five years?

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Topics

Luxury goods market in ChinaGlobal personal luxury goods industryLuxury marketing in ChinaLuxury goods in EuropeChow Tai Fook Jewellery Group
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