This statistic shows the distribution of net investments of advertisers in media communication in France from 2011 to 2014, by media. During this period, the share of advertising spending devoted to television remained relatively stable, while the share of advertising on the Internet increased by more than three points.
Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type
Characteristic
Cinema
Newspapers
Radio
Television
Exterior advertisement
Internet
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Union des Annonceurs. (July 21, 2015). Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/
Union des Annonceurs. "Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type." Chart. July 21, 2015. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/
Union des Annonceurs. (2015). Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/
Union des Annonceurs. "Breakdown of Net Investments of Advertisers in Media Communication in France from 2011 to 2014, by Type." Statista, Statista Inc., 21 Jul 2015, https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/
Union des Annonceurs, Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type Statista, https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/ (last visited July 22, 2024)
Breakdown of net investments of advertisers in media communication in France from 2011 to 2014, by type [Graph], Union des Annonceurs, July 21, 2015. [Online]. Available: https://www.statista.com/statistics/1080525/expenses-communication-media-in-type-france/
