Latin America: most purchased home care brands 2022, by buying frequency

Published by Statista Research Department, Aug 2, 2023
In 2022, Latin America's most purchased home care brand was Sapolio, with its products bought an average of 8.5 times per household. That same year, Familia was the second most frequently purchased home care brand in the region, with products bought roughly 7.1 times per household. Suavitel was the most popular home care brand in Latin America that year, based on Consumer Reach Points.

Leading home care brands in Latin America in 2022, by household purchase frequency

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Release date

August 2023

Region

LAC

Survey time period

2022

Supplementary notes

*The purchase frequency is presented by the source as consumer choice, and it refers to how often each household buys the brand products or services on average in a year.

You can find detailed information about the report's methodology here.

**The Ranking was made by Kantar in collaboration with GfK in several European countries, Information Resources Incorporated (IRI) in the U.S., Intage in Japan, and CTR in China.

Date of release is date of access.

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