Close to one half of the traffic on children’s goods online stores in Russia stemmed from organic search, while approximately one fifth of it was generated by direct access to e-stores' web sites in 2020. Paid search generated a share of nine percent of the total traffic.
Main traffic sources on children's goods online stores in Russia in 2020, by type
Statistics based on data from 32 stores of goods for children, included in the top 1,000 of Russian online retailers by the number of orders in 2020. The figures did not take into account the share of each website in total visits in the segment.
The study included stores specializing in the sale of goods for children, including children's clothing and shoes and toys excluding sales of children's goods by universal e-stores.
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Data Insight (RU). (May 20, 2021). Main traffic sources on children's goods online stores in Russia in 2020, by type [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/
Data Insight (RU). "Main traffic sources on children's goods online stores in Russia in 2020, by type." Chart. May 20, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/
Data Insight (RU). (2021). Main traffic sources on children's goods online stores in Russia in 2020, by type. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/
Data Insight (RU). "Main Traffic Sources on Children's Goods Online Stores in Russia in 2020, by Type." Statista, Statista Inc., 20 May 2021, https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/
Data Insight (RU), Main traffic sources on children's goods online stores in Russia in 2020, by type Statista, https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/ (last visited December 22, 2024)
Main traffic sources on children's goods online stores in Russia in 2020, by type [Graph], Data Insight (RU), May 20, 2021. [Online]. Available: https://www.statista.com/statistics/1079682/russia-online-traffic-on-kids-goods-e-stores-by-source/