In 2019, Doña Gusta, a dehydrated soups and bouillon cubes brand, was the food brand that was purchased most frequently in Latin America, with its products bought an average of 31.5 times per household in a year. Bimbo was the second most frequently purchased brand in the region, with products bought approximately 17.2 times per household. Doña Gusta was also the most purchased FMCG brand in Latin America that same year.
Leading food brands in Latin America in 2019, by household purchase frequency
* The purchase frequency is presented by the source as consumer choice and it refers to how often each household buys the brand products or services on average in a year.
** The Ranking was made by Kantar in collaboration with GfK in several European countries, Information Resources Incorporated (IRI) in the U.S., Intage in Japan, and CTR in China.
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Kantar Worldpanel. (May 20, 2020). Leading food brands in Latin America in 2019, by household purchase frequency [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/
Kantar Worldpanel. "Leading food brands in Latin America in 2019, by household purchase frequency." Chart. May 20, 2020. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/
Kantar Worldpanel. (2020). Leading food brands in Latin America in 2019, by household purchase frequency. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/
Kantar Worldpanel. "Leading Food Brands in Latin America in 2019, by Household Purchase Frequency." Statista, Statista Inc., 20 May 2020, https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/
Kantar Worldpanel, Leading food brands in Latin America in 2019, by household purchase frequency Statista, https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/ (last visited December 26, 2024)
Leading food brands in Latin America in 2019, by household purchase frequency [Graph], Kantar Worldpanel, May 20, 2020. [Online]. Available: https://www.statista.com/statistics/1079378/most-popular-food-brands-latin-america-by-frequency/