LINE was used by 96.5 percent of women in Japan in fiscal year 2023. The penetration rate was slightly lower among men. The instant messaging app was released in 2011 and is operated by LY Corporation. A breakdown by age group shows that LINE, unlike many other social media, is also well-received among older age cohorts.
Share of people who use LINE in Japan in fiscal year 2023, by gender
*The source counts the answers of the survey conducted in December 2023 as figures for fiscal year 2023. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year.
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Ministry of Internal Affairs and Communications (Japan). (June 21, 2024). Share of people who use LINE in Japan in fiscal year 2023, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/
Ministry of Internal Affairs and Communications (Japan). "Share of people who use LINE in Japan in fiscal year 2023, by gender." Chart. June 21, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/
Ministry of Internal Affairs and Communications (Japan). (2024). Share of people who use LINE in Japan in fiscal year 2023, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/
Ministry of Internal Affairs and Communications (Japan). "Share of People Who Use Line in Japan in Fiscal Year 2023, by Gender." Statista, Statista Inc., 21 Jun 2024, https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/
Ministry of Internal Affairs and Communications (Japan), Share of people who use LINE in Japan in fiscal year 2023, by gender Statista, https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/ (last visited December 22, 2024)
Share of people who use LINE in Japan in fiscal year 2023, by gender [Graph], Ministry of Internal Affairs and Communications (Japan), June 21, 2024. [Online]. Available: https://www.statista.com/statistics/1079076/japan-line-penetration-rate-by-gender/