YouTube's penetration rate in Japan FY 2023, by gender

Published by Statista Research Department, Jul 10, 2024

The online video platform YouTube was used by almost 90 percent of men in Japan in fiscal year 2023. Women used it to a slightly lower degree. A breakdown by age group shows that YouTube was used by a vast majority of people between the ages of 13 and 69.

Share of people who use YouTube in Japan in fiscal year 2023, by gender

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Sources

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Release date

June 2024

Region

Japan

Survey time period

December 2 to 8, 2023*

Number of respondents

1,500 respondents

Age group

13-69 years

Special properties

760 male and 740 female respondents

Method of interview

Questionnaire

Supplementary notes

*The source counts the answers of the survey conducted in December 2023 as figures for fiscal year 2023. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year.

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Penetration rates of major services by age group

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