Most North American consumers become informed about smart home products via word of mouth or media before purchasing them, according to a 2018 survey. A fair amount of consumers also made the purchasing decision spontaneously.
Smart home products purchase channels in North America as of 2018
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CABA. (March 1, 2019). Smart home products purchase channels in North America as of 2018 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/
CABA. "Smart home products purchase channels in North America as of 2018." Chart. March 1, 2019. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/
CABA. (2019). Smart home products purchase channels in North America as of 2018. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/
CABA. "Smart Home Products Purchase Channels in North America as of 2018." Statista, Statista Inc., 1 Mar 2019, https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/
CABA, Smart home products purchase channels in North America as of 2018 Statista, https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/ (last visited November 23, 2024)
Smart home products purchase channels in North America as of 2018 [Graph], CABA, March 1, 2019. [Online]. Available: https://www.statista.com/statistics/1076977/north-america-smart-home-products-channels-purchase/