Most North American consumers said that privacy concerns determined their adoption of smart home technologies, according to a 2018 survey. And more than half of these consumers had little faith in technology companies' promise to keep their personal data safe.
Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018
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CABA. (March 1, 2019). Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/
CABA. "Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018." Chart. March 1, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/
CABA. (2019). Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/
CABA. "Impact of Privacy Concerns on Consumers' Adoption of Smart Home Technologies in North America as of 2018." Statista, Statista Inc., 1 Mar 2019, https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/
CABA, Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018 Statista, https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/ (last visited November 21, 2024)
Impact of privacy concerns on consumers' adoption of smart home technologies in North America as of 2018 [Graph], CABA, March 1, 2019. [Online]. Available: https://www.statista.com/statistics/1076973/north-america-smart-home-adoption-privacy-implications/