According to a survey conducted by Rakuten Insight in February 2024, around 55 percent of female respondents in Taiwan who have consumed plant-based alternatives said they chose to do so because they wanted to try a food trend. Meanwhile, 49 percent of male respondents confirmed this reason.
Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender
among those who consumed plant-based food alternatives; multiple answers were allowed
Method of interview
Online survey
Supplementary notes
Survey question: What are your reason(s) for choosing plant-based alternatives?
Among a total of 11,616 survey respondents, 8,031 respondents said they consumed plant-based alternative food products. Among those, 5,004 were women and 3,027 were men.
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Rakuten Insight. (April 12, 2024). Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/
Rakuten Insight. "Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender." Chart. April 12, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/
Rakuten Insight. (2024). Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/
Rakuten Insight. "Most Popular Reasons for Consuming Plant-based Food Alternatives in Taiwan as of February 2024, by Consumer Gender." Statista, Statista Inc., 12 Apr 2024, https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/
Rakuten Insight, Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender Statista, https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/ (last visited November 21, 2024)
Most popular reasons for consuming plant-based food alternatives in Taiwan as of February 2024, by consumer gender [Graph], Rakuten Insight, April 12, 2024. [Online]. Available: https://www.statista.com/statistics/1074772/taiwan-popular-reasons-for-consuming-plant-based-food-alternatives-by-gender/
