In 2020, about 43 percent of Italian consumers decided to buy online products they used to purchase in stores before the coronavirus pandemic. According to a survey, 52.2 percent of Italians between 18 and 34 years old reported this purchasing habit, while only one in five consumers aged over 65 switched to online shopping.
Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age
This question was phrased by the source as follows: "Lei ha acquistato online prodotti che prima acquistava nei negozi fisici?" The source gives no information about the survey methodology.
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Centro Studi Investimenti Sociali. (October 27, 2020). Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/
Centro Studi Investimenti Sociali. "Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age." Chart. October 27, 2020. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/
Centro Studi Investimenti Sociali. (2020). Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/
Centro Studi Investimenti Sociali. "Share of Italian Consumers Switching to Online Shopping during The Pandemic in Italy in 2020, by Age." Statista, Statista Inc., 27 Oct 2020, https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/
Centro Studi Investimenti Sociali, Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age Statista, https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/ (last visited December 31, 2024)
Share of Italian consumers switching to online shopping during the pandemic in Italy in 2020, by age [Graph], Centro Studi Investimenti Sociali, October 27, 2020. [Online]. Available: https://www.statista.com/statistics/1073925/consumers-switching-to-online-shopping-by-age-italy/
