Most preferred domestic fashion labels in China 2019

Published by
Xin Ou,
Feb 23, 2024
According to a ranking published by iiMedia Research, the most popular Chinese clothing brand among consumers in China in 2019 was Bosideng, receiving 92.9 out of a maximum possible 100 points. The leading ten Chinese brands were included in the ranking list, the results of which were based on several factors, such as sales volume, online reputation, and online attention.

Most popular Chinese clothing brands in China in 2019

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Release date

October 2019

Region

China

Survey time period

2019

Supplementary notes

The ranking has been carried out by iiMedia Research based on the evaluation of certain key figures including the brands' sales volume, online word-of-mouth reputation, online attention, brand status within the industry, further development potential, national recognition, and internal evaluation indices.

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