A French study revealed that when fruit and vegetables were on corrugated board trays, consumers covered more surface area of the surveyed supermarket. Thus, they basically showed more interest in fruit and vegetables displayed on corrugated boards. According to the study, 86 percent of consumers were more looking at the products rather than the prices, when the groceries were presented with paper packaging.
KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017
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Carton Ondulé de France. (October 2, 2018). KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/
Carton Ondulé de France. "KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017." Chart. October 2, 2018. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/
Carton Ondulé de France. (2018). KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/
Carton Ondulé de France. "Kpis of Grocery Shopping Behavior Depending on Packaging Material in France between 2016 and 2017." Statista, Statista Inc., 2 Oct 2018, https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/
Carton Ondulé de France, KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017 Statista, https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/ (last visited November 05, 2024)
KPIs of grocery shopping behavior depending on packaging material in France between 2016 and 2017 [Graph], Carton Ondulé de France, October 2, 2018. [Online]. Available: https://www.statista.com/statistics/1073477/shopping-behavior-depending-on-packaging-material-in-france/