According to Rakuten Insight about a survey on non-alcoholic beer consumption, a majority of respondents drank non-alcoholic beer to try it. Respondents who were 55 years old or older made up the largest demographic of this reason, at over 31 percent, in terms of age group.
New flagship brands from beverage giants Coca-Cola and PepsiCo were set to compete with non-alcoholic beers in the Indian urban markets in 2019. Among many reasons, this was a result of a recent decrease in the consumption of carbonated beverages as well as in alcoholic beverages.
Reasons for non-alcoholic beer consumption in India as of October 2019, by age group
Characteristic
I had to drive
I had drank enough alcoholic drinks and wanted something non-alcoholic
I was pregnant
I had a medical condition/illness and could not consume alcohol
I wanted to give it a try
I was on a diet
I was in a social situation where drinking was expected but did not want to lose control
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Rakuten Insight. (November 11, 2019). Reasons for non-alcoholic beer consumption in India as of October 2019, by age group [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/
Rakuten Insight. "Reasons for non-alcoholic beer consumption in India as of October 2019, by age group." Chart. November 11, 2019. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/
Rakuten Insight. (2019). Reasons for non-alcoholic beer consumption in India as of October 2019, by age group. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/
Rakuten Insight. "Reasons for Non-alcoholic Beer Consumption in India as of October 2019, by Age Group." Statista, Statista Inc., 11 Nov 2019, https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/
Rakuten Insight, Reasons for non-alcoholic beer consumption in India as of October 2019, by age group Statista, https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/ (last visited December 04, 2024)
Reasons for non-alcoholic beer consumption in India as of October 2019, by age group [Graph], Rakuten Insight, November 11, 2019. [Online]. Available: https://www.statista.com/statistics/1070479/india-non-alcoholic-beer-consumption-reasons-by-age-group/
