In 2023, the larger share of German organic store customers value experiences of nature and being in nature over being affluent and accumulating material wealth. This was true for around 60 percent of organic store shoppers in Germany. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023
Characteristic
Organic store customers in Germany
the German population
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IfD Allensbach. (June 19, 2023). Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/
IfD Allensbach. "Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023." Chart. June 19, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/
IfD Allensbach. (2023). Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/
IfD Allensbach. "Values and Outlook on Life That Organic Store Customers Aspire to and Feel to Be Important Compared to The General Population in Germany in 2023." Statista, Statista Inc., 19 Jun 2023, https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/
IfD Allensbach, Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023 Statista, https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/ (last visited July 22, 2024)
Values and outlook on life that organic store customers aspire to and feel to be important compared to the general population in Germany in 2023 [Graph], IfD Allensbach, June 19, 2023. [Online]. Available: https://www.statista.com/statistics/1070276/organic-store-customers-outlook-on-life-germany/