Organic store customers by vocational training in Germany in 2024

Published by Statista Research Department, Dec 10, 2024

In 2024, around 32 percent of organic store customers in Germany completed a job-based vocational training. This group also makes up the largest share of the general German population at around 42 percent.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Organic store customers compared to the general population in Germany in 2024, by vocational training

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Release date

June 2024

Region

Germany

Survey time period

2024

Age group

14 years and older

Special properties

People who shop at organic stores

Method of interview

Face-to-face interview

Supplementary notes

Base: German-speaking population aged 14 and older in private households at the main place of residence in the Federal Republic of Germany


Information on the entire sample:

2024: 23,485 respondents, extrapolation to 70.48 million people

Information on the target group: “Shoppers in organic stores”:

2024: 5,222 respondents, extrapolation to 14.9 million.

Further information on the methodology can be found here.

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