Store brands accounted for 17.9 percent of North American retail sales in 2019. In Europe, private label goods had a value share of 31.7 percent that year. Private label or store brand products are those manufactured by one company for sale under another company's brand.
Private label's value share of retail worldwide in 2019, by region
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (February 1, 2021). Private label's value share of retail worldwide in 2019, by region [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/
Nielsen. "Private label's value share of retail worldwide in 2019, by region." Chart. February 1, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/
Nielsen. (2021). Private label's value share of retail worldwide in 2019, by region. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/
Nielsen. "Private Label's Value Share of Retail Worldwide in 2019, by Region." Statista, Statista Inc., 1 Feb 2021, https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/
Nielsen, Private label's value share of retail worldwide in 2019, by region Statista, https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/ (last visited December 21, 2024)
Private label's value share of retail worldwide in 2019, by region [Graph], Nielsen, February 1, 2021. [Online]. Available: https://www.statista.com/statistics/1069991/private-label-value-market-share-worldwide-by-region/
