Important Christmas shopping information sources in Germany 2020

Published by
Evgenia Koptyug,
Sep 27, 2022
In 2020, most Germans would rely on personal recommendations from friends and family regarding their Christmas shopping. 59 percent of respondents would use search engines on the internet and 65 percent would use personal recommendations as a source of information.

How important is the following information to you regarding the search of Christmas presents?

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Release date

November 2020

Region

Germany

Survey time period

September 14, 2020 to October 31, 2020

Number of respondents

46,122 respondents

Age group

12 years and older

Method of interview

Face-to-face interview

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Topics

Christmas in ScandinaviaU.S. Christmas season shoppingChristmas shopping in the United Kingdom (UK)Christmas shopping in the NetherlandsChristmas season in Europe
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