Drivers in urban or suburban areas would be willing to increase their car budget by 13 percent in order to purchase a self-driving car. It is expected that fully autonomous vehicles will enter the urban and suburban fleet much sooner than rural areas because such vehicles require high speed Internet as well as mappings of the surrounding area. The questionnaire of 5,538 consumers was part of a larger survey conducted by Capgemini Research Institute. On average, consumers would be willing to spend 11.5 percent over and above their current budget for cars for a self-driving car, and one fourth of respondents said they would not be willing to pay a premium.
Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status
Characteristic
Premium surcharge majority of respondents agree with
Consumers from U.S., UK, France, Germany, Sweden, China
Supplementary notes
Responses to the the question "How much premium would you be willing to pay over and above your current budget for cars for a self-driving car?". The source did not specify the survey type. The survey was carried out in the following countries: U.S., UK, France, Germany, Sweden, China
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Capgemini. (May 1, 2019). Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/
Capgemini. "Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status." Chart. May 1, 2019. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/
Capgemini. (2019). Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/
Capgemini. "Willingness among Consumers Worldwide to Pay a Premium for a Self-driving Car as of January 2019, by Metro Status." Statista, Statista Inc., 1 May 2019, https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/
Capgemini, Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status Statista, https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/ (last visited November 22, 2024)
Willingness among consumers worldwide to pay a premium for a self-driving car as of January 2019, by metro status [Graph], Capgemini, May 1, 2019. [Online]. Available: https://www.statista.com/statistics/1068659/self-driving-cars-consumers-willing-to-pay-premium-metro-status/
