China has become one of the driving forces in the global outbound tourism industry. In 2018, the gross merchandise volume of the online outbound travel market in China amounted to around 75.6 billion yuan, indicating an annual growth rate of 21.7 percent. Chinese tourists had the highest consumption on outbound trips in the world, contributing a total of 250 billion U.S. dollars in 2017.
Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020
(in billion yuan)
One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of November 2019).
The data are calculated based on financial reports of listed companies, interviews with enterprises and experts in iResearch‘s statistical model.
The online outbound travel market refers to the related outbound travel and vacation products which are booked on online travel platforms via internet, mobile internet and call centers. The GMV of the industry includes the GMV of package tours, independent travels, entrance tickets, WiFi and other travel products.
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iResearch. (October 9, 2019). Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020 (in billion yuan) [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/
iResearch. "Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020 (in billion yuan)." Chart. October 9, 2019. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/
iResearch. (2019). Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020 (in billion yuan). Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/
iResearch. "Gross Merchandise Volume (Gmv) of The Online Outbound Travel Industry in China from 2012 to 2018 with Estimates until 2020 (in Billion Yuan)." Statista, Statista Inc., 9 Oct 2019, https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/
iResearch, Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020 (in billion yuan) Statista, https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/ (last visited November 17, 2024)
Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2018 with estimates until 2020 (in billion yuan) [Graph], iResearch, October 9, 2019. [Online]. Available: https://www.statista.com/statistics/1068531/china-online-outbound-travel-gmv/
