Over the period between 2016 and 2019, fewer Swedish e-commerce retailers seemed to believe their webshops' sales would increase by 11 percent or more. As of 2019, the share of retailers who thought so, amounted to 23 percent.
Do you think online purchases for Christmas will increase this year?
All e-commerce retailers who believe online shopping from their webshops will increase by at least 11 percent
Method of interview
Online panel
Supplementary notes
* refers only to the survey period in October 2019.
The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.
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Svensk Digital Handel. (November 6, 2019). Do you think online purchases for Christmas will increase this year? [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/
Svensk Digital Handel. "Do you think online purchases for Christmas will increase this year?." Chart. November 6, 2019. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/
Svensk Digital Handel. (2019). Do you think online purchases for Christmas will increase this year?. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/
Svensk Digital Handel. "Do You Think Online Purchases for Christmas Will Increase This Year?." Statista, Statista Inc., 6 Nov 2019, https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/
Svensk Digital Handel, Do you think online purchases for Christmas will increase this year? Statista, https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/ (last visited January 04, 2025)
Do you think online purchases for Christmas will increase this year? [Graph], Svensk Digital Handel, November 6, 2019. [Online]. Available: https://www.statista.com/statistics/1068309/e-commerce-retailers-optimism-about-christmas-online-shopping-in-sweden/