How fans got to know about their favorite K-Pop star North and South America 2019

Published by Statista Research Department, Jun 26, 2024
According to a survey conducted by the Korean Tourism Organization in 2019, around 43.2 percent of respondents from North and South America stated that they got to know their favorite K-Pop star via YouTube. In the same survey, around 36.1 percent of respondents stated their favorite K-Pop star was BTS.

How fans first got to know about their favorite K-Pop star North and South America as of September 2019

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Release date

October 2019

Region

North America, South Korea, Central and South America

Survey time period

August 30 to September 24, 2019

Number of respondents

10,272 respondents

Special properties

K-Pop fans in North and South America

Method of interview

Online survey

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