In 2018, holiday shoppers in Italy utilized in store sources the most when it came to finding inspiration and making discoveries for Christmas gifts, according to the results of a consumer survey. Online was another significant source for inspiration for 65 percent of those surveyed in the study. TV was also a relevant source for discovery, as nearly one-fifth of respondents expressed.
Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Facebook. (November 8, 2019). Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/
Facebook. "Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018." Chart. November 8, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/
Facebook. (2019). Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/
Facebook. "Main Discovery or Inspiration Channels of Gift Shoppers during The Festive Season in Italy in 2018." Statista, Statista Inc., 8 Nov 2019, https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/
Facebook, Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018 Statista, https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/ (last visited July 22, 2024)
Main discovery or inspiration channels of gift shoppers during the festive season in Italy in 2018 [Graph], Facebook, November 8, 2019. [Online]. Available: https://www.statista.com/statistics/1067822/christmas-gift-inspiration-channels-italy/