In 2019, Natura Cosméticos S.A was the company with the highest Consumer Reach Points (CRP) in the tanning lotion and sunscreen segment in Brazil, with 4.1 million CRP. Jonhson & Johnson, which markets the brands Sundown, RoC Minesol, and Neutrogena Sun Fresh, ranked second reaching 2.3 million CRP. Natura Cosméticos holds a significant market share in the direct sales market of cosmetics, fragancies and toiletries in Brazil.
Leading tanning lotion and sunscreen companies in Brazil in 2019
(in million Consumer Reach Points)
Only cities with more than ten thousand inhabitants were surveyed (with the exception of the North region, when only cities with more than 200 thousand inhabitants were surveyed).
Supplementary notes
The ranking is defined by the penetration of how many households have purchased a brand in the last year. Each company is classified by the sum of all the brands that make up its portfolio in each category. Each percentage point represents 560 Brazilian households.
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Associação Brasileira de Supermercados. (October 30, 2020). Leading tanning lotion and sunscreen companies in Brazil in 2019 (in million Consumer Reach Points) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/
Associação Brasileira de Supermercados. "Leading tanning lotion and sunscreen companies in Brazil in 2019 (in million Consumer Reach Points)." Chart. October 30, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/
Associação Brasileira de Supermercados. (2020). Leading tanning lotion and sunscreen companies in Brazil in 2019 (in million Consumer Reach Points). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/
Associação Brasileira de Supermercados. "Leading Tanning Lotion and Sunscreen Companies in Brazil in 2019 (in Million Consumer Reach Points)." Statista, Statista Inc., 30 Oct 2020, https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/
Associação Brasileira de Supermercados, Leading tanning lotion and sunscreen companies in Brazil in 2019 (in million Consumer Reach Points) Statista, https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/ (last visited December 22, 2024)
Leading tanning lotion and sunscreen companies in Brazil in 2019 (in million Consumer Reach Points) [Graph], Associação Brasileira de Supermercados, October 30, 2020. [Online]. Available: https://www.statista.com/statistics/1066636/leading-tanning-lotions-sunscreen-companies-crp-brazil/
