As of summer 2018, nine percent of Norwegian internet users completely agreed with the statement that it did not matter what they shared online, since they had nothing to hide. In contrast, 17 percent completely disagreed on that. Two percent of respondents strongly felt that the more personal data they shared on social media, the better offers they received.
Willingness to share personal data among internet users in Norway in 2018
Characteristic
Completely agree
Partly agree
Partly disagree
Completely disagree
Not sure/ Do not know
It does not matter what I share online because I have nothing to hide
9%
33%
22%
17%
19%
I choose to share personal data to get services adjusted to my needs
5%
37%
25%
12%
21%
I am afraid to switch off personal data sharing due to decreased functionality
6%
25%
22%
17%
31%
The more personal data I share on social media, the better offers I receive
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OsloMet, & SIFO. (December 11, 2018). Willingness to share personal data among internet users in Norway in 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/
OsloMet, und SIFO. "Willingness to share personal data among internet users in Norway in 2018." Chart. December 11, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/
OsloMet, SIFO. (2018). Willingness to share personal data among internet users in Norway in 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/
OsloMet, and SIFO. "Willingness to Share Personal Data among Internet Users in Norway in 2018." Statista, Statista Inc., 11 Dec 2018, https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/
OsloMet & SIFO, Willingness to share personal data among internet users in Norway in 2018 Statista, https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/ (last visited December 22, 2024)
Willingness to share personal data among internet users in Norway in 2018 [Graph], OsloMet, & SIFO, December 11, 2018. [Online]. Available: https://www.statista.com/statistics/1066384/willingness-to-share-personal-data-among-internet-users-in-norway/