In 2018, the majority of Italian online shoppers were aware of the use of artificial intelligence (AI) in digital services. According to a survey conducted on a sample representative of 13.5 million online shoppers, nine in ten individuals knew that voice assistant used artificial intelligence. The awareness was slightly lower for travel booking services: 74 percent of the respondents knew that AI and machine learning were used in the travel industry as well.
Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service
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StartupItalia! . (July 6, 2018). Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/
StartupItalia! . "Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service." Chart. July 6, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/
StartupItalia! . (2018). Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/
StartupItalia! . "Share of Online Shoppers Aware of The Use of Artificial Intelligence When Using Digital Services in Italy in 2018, by Service." Statista, Statista Inc., 6 Jul 2018, https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/
StartupItalia! , Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service Statista, https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/ (last visited December 22, 2024)
Share of online shoppers aware of the use of artificial intelligence when using digital services in Italy in 2018, by service [Graph], StartupItalia! , July 6, 2018. [Online]. Available: https://www.statista.com/statistics/1065460/awareness-of-ai-use-in-digital-services-italy/
